Strategic Basis
1. Key Business : "Ignite My Heart" has plans to establish a "Social Enterprise" Our main mission is 80% training for prisoners and prisons throughout Thailand and 20% is training for the private sector and other agencies in the government sector to earn income.
2. Our main customer segments : 80% are Department of Corrections, Ministry of Justice. Which is the primary department for overseeing prisons And correctional institutions throughout Thailand, and 20% are the private sector and other agencies in the government sector.
3. Value Proposition : "Team Ignite" is our main human resource for every mission. "Ignite My Heart" is ready to deliver value to prisoners and prisons throughout Thailand under the supervision of the Department of Corrections. Ministry of Justice With the strengths of the lighting team in 3 aspects as follows
• Heart : "Public mind and great determination" of the generous giver By believing that everyone can be a good person
• Head : "Knowledge in Human Capacity Development" which focuses on developing Soft Skills, believing that everyone is valuable.
• Hand : "To work carefully with unity and friendliness to the prisoners as Fellow human being "by believing that everyone is able to pursue a career
Vision
In next 3-5 years, We wishes to see...
Team Ignite (speakers and collectors team) have a love unity develop steadily and continuously develop themselves, both within the project meeting and external training.
Ignite Friends (Trainees that have been trained) have the qualities of 3 things.
"Repent" to be a good person again.
"Reform" to see a value in themself.
"Going Home" to occupations resulting from the change from inside to outside and joins to create a "Ignite Friend Network" in order to further develop good knowledge and skills to the family, community and society together.
Ignite Network (Sponsors) have partners in various fields to provide support, especially for assistance in training and coordination.
Corporate Value
1. Understanding the feelings and empathize others by listening to them closely and not to judge what we see.
2. Creative originality with a positive attitude to inspire them.
3. Ethics and responsibility for the ideas and our own action to others, society and the environment
4. Continuous development of hard skill, soft skill, and professional skills
5. Having strategic alliances in various fields such as knowledge of budget ,Career Extension etc.